BRAND ISSUES

Promoting the brand

Develop Mado's reputation and sales through an exclusive partnership with Cojean, an eco-responsible fast-food company in Paris.

OUR MISSION

Create the connection with the brand

Be present at the launch of the partnership to introduce the Mado brand and its products in Paris. Encourage customers to visit the Mado store.

IMPACT STRATEGY

Gourmet activations and flavorful tastings

Recruitment of hostess profiles for the event. Lunchtime entertainment in 18 Cojean stores, with tasting of different flavors and distribution of flyers. Presence of influencers to develop drive to store.